Press Release

ValueCommerce Starts Distribution of Display Advertising, “Smartphone Text” to Yahoo! Japan Shopping for Smartphones – A fixed-term and -rate ad distribution for smartphones added to the StoreMatch service –

ValueCommerce Co., Ltd.

ValueCommerce Co., Ltd. (head office: Minato-ku, Tokyo; Representative Director, President and CEO: Yoichi Iizuka; hereinafter, “ValueCommerce”) announced today that it has begun offering Smartphone Text service. The service distributes text ads in the display ad spot newly set up for on Yahoo! Japan Shopping for smartphones.

Smartphone Text is a text ad service for a fixed term and rate. Text ads are shown in the display ad spot recently set up for the first time on Yahoo! Japan Shopping for smartphones. Merchants at Yahoo! Japan Shopping can place text ads on Yahoo! Japan Shopping for smartphones by applying for an ad option with the fixed advertising period and rate from ValueCommerce control panel.

ValueCommerce has hitherto been offering programs tailored to the needs of merchants in Yahoo! Japan Shopping by two cost-per-click ad services on the StoreMatch online ad distribution platform. One is Store’s Ichioshi and the other is ItemMatch. Adding the new fixed-rate service of Smartphone Text, ValueCommerce continues to provide extensive advertising services for multiple devices to meet more needs.

ValueCommerce will continue to strengthen cooperation and collaboration with Yahoo Japan Corporation in an effort to develop the business of the two companies and to provide higher-quality marketing for advertisers.

StoreMatch

– Store’s Ichioshi : A cost-per-click advertising displayed in association with search keywords.
– ItemMatch : A cost-per-click advertising displayed in association with shopping categories.
– Smartphone Text : A flat-rate and -term text advertising displayed on Yahoo! Japan Shopping for smartphones.

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